Kirari 31 Matcha
A first vintage is something you only get once. This is the first time this farm has produced matcha from Kirari 31, a cultivar typically reserved for sencha and gyokuro, prized for its vivid color and rich umami. Shaded for 30 days and stone-milled, it brings something unexpected to the matcha format: a clean, straightforward sweetness with no unpleasant aftertaste, and a faintly sencha-like aroma, a refreshing lift that sets it apart from anything else in the lineup. Smooth, approachable, and genuinely original.
Weight: 20g

Yame
Yame is where Japan’s finest gyokuro is made. Tucked into the mountains of southern Fukuoka, morning mists roll in from the surrounding rivers, wrapping the tea fields in a natural veil that softens sunlight and builds the deep sweetness and umami Yame is known for. The farmers who work here have been refining their craft across generations.
Our Yame partner is one of those generational farms. A family operation over a century old, working some of the most demanding tea in Japan. They grow an exceptional range of cultivars — Saemidori, Tsuyuhikari, Kirari 31, Okumidori among them and bring that same precision to sencha, matcha, and wakocha. Every tea they make reflects the same conviction: that Yame tea, made well, is unlike anything else in the world.
Brew Guides
Usucha
Thin tea · Everyday preparation
- 2g matcha
- 70ml water
- 175°F
METHOD
Sift matcha into a warmed chawan. Add water and whisk briskly in a W or M motion until a fine, even foam forms on the surface — about 30–45 seconds.
TIP
Warm the bowl first with hot water and dry thoroughly — cold ceramic flattens flavor and kills foam.
Koicha
Thick tea · Ceremonial preparation
- 4g matcha
- 40ml water
- 175°F
METHOD
Sift matcha into a warmed chawan. Add water in two additions and knead slowly with the chasen rather than whisking – long, deliberate strokes until smooth and syrupy with no lumps.
TIP
Koicha demands a ceremonial-grade matcha, the flavor is undiluted and unforgiving. Use Shisui or Saemidori.
Matcha latte
Iced or hot
- 3–4g matcha
- 55ml water
- 175°F
METHOD
Sift matcha and whisk into a concentrated paste with 55ml of hot water until smooth. Pour over steamed or cold milk of choice. For iced: pour paste over ice, then milk.
MILK RATIO
150–180ml for hot · 200ml over ice
Flavor Profile
ESTE Shipping & Delivery Policy
At Este, we understand that timely and reliable delivery is essential to your experience. We offer a curated selection of shipping options tailored to your needs, including standard, expedited, and express delivery. Our dedicated team works diligently to process and dispatch your orders promptly.
Shipping & Delivery Details
- Dispatch Time: All orders are processed and dispatched within 24 hours.
- International Delivery: Global orders typically arrive within 5 to 7 business days.
- Payment Options: Cash on Delivery (COD) may be available depending on your location.
- The 30-Day Shipping Guarantee (CA B&P §17538(a)): We commit to shipping all orders within 30 days of payment. In the rare event of a delay past 30 days, we will either refund your purchase in full, offer a substitute, or send a delay notice giving you the option to opt for a full refund. Orders that have not arrived within 30 days of purchase are refunded in full upon request.
- Please Note: Delivery timelines are estimates and may vary based on product availability, destination, and potential carrier delays.
ESTE Refund & Cancellation Policy
We want you to be completely in love with your Este purchase. Because our products are perishable consumables, all sales are final and we do not accept physical returns. However, our ultimate goal is to ensure your complete satisfaction, which is why we offer a risk-free satisfaction guarantee.
First-Order Satisfaction Guarantee
We want you to love ESTE. If you’re not satisfied with your first order for any reason, contact us at hello@drinkeste.com within 30 days of delivery and we’ll refund your purchase in full — no return needed.
Please note: This guarantee is limited to one refund per customer.
Damaged, Defective, or Incorrect Orders
If your order arrives damaged, defective, or incorrect, please email us at hello@drinkeste.com within 14 days of delivery with your order number and a photo of the issue. We will happily replace the affected items or refund them in full.
Refund Processing Timelines (CA B&P §17538(e))
Once a refund is approved by our team:
- Credit Card Refunds: Submitted to your card issuer within 7 business days of approval.
- Cash / Check / COD Refunds: Mailed to your delivery address within 30 days of approval.
- All refunds are issued strictly to your original payment method.
Autoship & Subscription Terms
(California Automatic Renewal Law Compliant)
By purchasing an Autoship subscription, you expressly agree and consent to the following recurring terms:
- Automatic Renewal: Autoship orders renew automatically at the cadence you select (e.g., monthly) at the price shown when you subscribe.
- Price Changes: We will always notify you via email before any price change takes effect.
- Easy Cancellation: You can pause, skip, or cancel your subscription at any time directly from your account page. In compliance with California law, cancelling online is just as easy as signing up, and cancellation takes effect immediately for any order that has not yet been processed.
- Subscription Refunds: Refunds for processed Autoship orders follow our standard policy outlined above (final sale, unless damaged or defective).
Corporate Identity & Contact
In compliance with California Business & Professions Code §17538(d), the following legal details are provided prior to checkout:
- Legal Business Name: Este
- Complete Street Address: San Diego, CA
- Contact Email: hello@drinkeste.com










